Tag Archives: SEO

Why Your Parish Online Stuff Isn’t “Working”: You’re Doing It Wrong

This week a connection shared an article from the Catholic News Service titled “Most Catholics aren’t searching for spirituality online, study says”   The article bothered (ok, I confess . . . frustrated) me for many reasons and mainly because at one point it suggests that print has been more successful so we should just keep [...]

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SEO: Making It Simple For Catholic Parishes

If you’ve ever talked to anyone about a website for your parish, you’ve probably heard the term ‘Search Engine Optimization’ or just SEO come up.  You may have even had people call you to tell you they can “get you on the front page of Google” . . . for a fee.  I am often [...]

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Your Parish As The Light Of Christ Online

One of my favorite Catholic rituals is the candle lighting at the Easter Vigil.  A few years ago I witnessed this event in a somewhat large parish from a balcony.  The whole worship space was pitch black.  In comes the newly lit Pascal Candle down the main aisle.  Candles of those in the pews on [...]

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5 Things To Do To Plan Your Parish Social Media Strategy Effectively

You’ve probably heard about the potential benefits for your parish.  You’ve read about it here.  You’ve heard me say it.  Even some Bishops are tweeting.  The Facebook thing looks great.  Google+ looks interesting.  So you and the Pastor decide to give it a go.  You set up all the accounts, do your customization, you tweet, you [...]

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Is It a Sin to Pin?: Understanding Image Use Online

The other day a friend of mine posted a link to an article where a Pinterest user had come to some point where she felt uncomfortable with using the service and violating copyrights.  The writer was a not only a photographer, but a lawyer.  After reading the article, my friend (who has been an artist [...]

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Oh, The Tangled Web: Understanding Facebook Page Insights

So you’ve taken the time to set up your parish Facebook Page.  You’ve got some “likes” and are posting away.  It’s been fun and exciting, and now you might be wondering what the “pay offs” are and how to actually gauge the performance.  I was thinking this myself the other night.  I’ve been very pleased with [...]

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Notable Parish Websites

The Parish Website is becoming more and more common.  Most parishioners think the parish needs one, and most Pastors want one.  I’m a firm believer that every parish should have a website.  It’s my firm belief that the parish website’s purpose is to serve as a community hub and 24/7 extension of your parish office. [...]

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Google+ Pages Part II: Why You Should Have One

So Google+ Pages went live this past week.  Someone in your parish office or a parishioner might even suggested that your parish set one up.  Then the thought comes to your mind, “Well, we have that Facebook page they told us we should get; why do we need another one somewhere else?”  Good question, and [...]

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Why I Unliked Your Facebook Page: Top 5 Admin Mistakes

Facebook pages can have great uses for our parishes, and any Facebook user has probably ‘Liked’ a page or two.  As ‘Admins’ of those pages we know we need to get those ‘Likes’ right?  And building the number of those ‘Likes’ is paramount often times for us too.  But have you ever wondered why someone [...]

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Cyberbullying: What Parents Need To Know And How To Prevent It

If you weren’t aware, October has been National Anti-Bullying Month.   When I hear the word “bully”, it sometimes seems harmless.  I picture that kid on the movie A Christmas Story.  The truth is that it’s not harmless.  In recent years it’s even been taken to another level with technology to what is now called [...]

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Two Great Catholic Uses For Google+ Hangouts

This past year I read a great book by Jennifer Haigh called “Faith”.   The story begins in Boston in the 50′s and I remember this one little part standing out to me.  The Mother in the story gets her rosary, sits next to an open window in her apartment, and participates in a group [...]

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Should I Be On One Social Network or Several?: How To Choose a Social Network

I checked in at Google+ this morning and was surprised to see a user post that he just deactivated his Facebook account.  The question that immediately came up for me, “Why would he do that?”  As online social networking is evolving many are left wondering which one to use or use multiple services.  The other [...]

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To: The Romans From: St. Paul

As the conversation continues about technology and the Church, those advocating it’s uses encounter a lot of objections.  The objections interestingly seem to be pretty consistent.  It came up again last night in a phone conversation and today online, and a question has been going through my mind for a while now . . . [...]

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You Gotta: Understanding Why Tech Makes Sense In Catholic Parishes

I’m sure there are Pastors out there getting the constant barrage of “we gotta be on Facebook”, “we gotta be on Twitter”, “we gotta get a better website”, so forth and so on.  I’m also sure that many Pastors are also similarly asking “Why?” which is where the conversation is often taking a “nose-dive”.  I [...]

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The New Facebook: Why I Like It

If you’ve stopped into Facebook within the past week or turned on the news, you’ve probably seen and heard about big changes to the service format and features.  You’ve probably seen opinions that range from extreme displeasure to not knowing what to think.  It seems strange that a free internet service causes such huge stirs [...]

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World Map

Sitemaps help visitors – and search engines – find your website’s hidden treasure

Sitemaps are not just for making your website easier to navigate for visitors. Search engines rely on them to index your new content.

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Why Is No One Reading Your Blog: The Importance Of Tagging

There’s been a lot of good discussion on Google+ lately in regards to Search Engine Optimization (SEO) for Catholics over the last week. Craig Berry then came out with a great post “Catholic SEO: A Failing Grade?”  When it comes to how search engines and discovery works on the internet a lot of people get [...]

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Search Engines

Catholic SEO: A Failing Grade?

How important is SEO to your web strategy?

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