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Let Us . . . Facebook: Creating a Parish Facebook Page

Let Us . . . Facebook: Creating a Parish Facebook Page

So you want to create a Facebook page for your parish.  You may even be wondering why you are really creating one.  How do you do it?  Who will maintain it?  What do you post to it?  All are valid questions that will be touched on. First, a Facebook page provides a parish with several [...]

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Anatomy Of A Blog: Creating a Great Parish Blog

Anatomy Of A Blog: Creating a Great Parish Blog

So you are thinking of creating a blog for your parish and not really knowing how to start or what to “blog” about.  Don’t feel like you are alone, we all started there.  The one advantage faith bloggers have over all other bloggers . . . an endless supply of content.  Ideas for blog posts [...]

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Free Webinar – 9½ Social Media Strategies for the Church

On March 24 at 7p (CT) I will be offering a follow-up to my previous webinar, Reaching Parishioners with Facebook. This free webinar will focus on constructing a social media strategy for your parish, school, or ministry: You’ve designed the perfect Catholic school web site, set up your parish Facebook page, and got your DRE on [...]

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How to Use Google Alerts to Generate Facebook Content

How to Use Google Alerts to Generate Facebook Content

I have a secret weapon I use for our diocesan Facebook page, and it’s Google Alerts. For those who don’t know about it, Google Alerts allows you to set up custom searches in Google and then receive an email whenever a new match occurs. This allows you to discover new content on subjects that interest [...]

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Reflections on the Lowly Email

Last November I hosted a breakout session at my diocese’s catechetical conference on “school marketing in the digital age.” I covered the topics you might expect: web sites, social networking tools, etc. But I also spent some time discussing the lowly email. Email tends to get overlooked in favor of text messaging, Facebook, and other [...]

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A Facebook Advertising Experiment

Shortly before Christmas I came across a coupon code for $50 in free advertising from Facebook. I’ve never delved into using ads on social networking sites before, so this seemed like an ideal way to try something new. With Christmas fast approaching, I decided a good use of free advertising would be to invite Facebook [...]

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Facebook: Group or Page?

A common question I’ve received since my Facebook webinar two weeks ago is: “What is the difference between a group and a page on Facebook? And which should my parish use?” (OK, that’s two questions, but work with me here.) It’s a fair question; on the surface the two seem to be very similar. Both [...]

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Reaching Parishioners with Facebook

This past Wednesday evening I offered a free webinar on using Facebook pages to build and strengthen relationships with parishioners. I’ve made the video of the session available for anyone who may be interested: I’ve also posted links to additional resources and further reading at my personal blog. If you have any tips or suggestions [...]

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