A B+ for Effort – USCCB Creates Texting Campaign for Religious Freedom

I love the fact that the USCCB is trying to engage Catholics via texting.  The next generation of parishioners is indeed growing up online, but they’re doing in with their mobile phone.  I would of given them an ‘A’ for effort, but they have some of the content trapped within .pdfs that are difficult read via a mobile device and their site isn’t really optimized for mobile.  That critique aside, they’re headed in the right direction!

For more on the USCCB’s Campaign for Religious Freedom click here.

 

 

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Author:Joe Luedtke

Joe Luedtke is the Chief Operating Officer for Liturgical Publications (LPi). Joe specializes in Social Media and Web 2.0 and is currently leading LPi’s efforts to move into the on-line world. Joe works for the world's largest and oldest social network, religion, and believes that this social network could benefit tremendously from the the proper use of Internet technologies.