A recent 3rd party survey of 500 Catholic Websites indicated that the top 3 topics most commonly found on the average Catholic Website fell into these categories:
1. Under Construction – We seem to like talking about what we’re going to build, but struggle to get it done.
2. Coming Soon – We like teaser placeholders, but forget to go back and finish them off.
3. Promoting old events – We like getting people excited about attending last year’s Christmas’ Mass or the school’s spring concert back in 2009. Ah, if only time travel were possible.
These official survey results are, of course, not real. However, they’re probably not far from the truth.
I’m hoping this blog can help with this challenge. Working for Liturgical Publications, I see the potential. One of the things we do at Liturgical Publications is print church bulletins. We process 3500 church bulletins weekly. We get great, updated and accurate content for these churches every week, but that content, more often that not, never makes it to the Church’s website.
This blog is important because it can help guide the way. There is a power to the Internet and Social Media that the Church needs to leverage. I cancelled my newspaper 2 years ago, but still rely on print for Church news and events. I pay all my bills online except for the check I write each week to the Church. I check in at a restaurant on FourSquare, but never my Church (did you read Brad’s cool post on that?). I can reach out instantly to 100s of friends, former friends, and acquaintances on Facebook, but not my fellow parishioners or my Priest. I can purchase a great deal on Groupon but not buy Scrip through my Church online.
This is what we need to help change. My vision for the blog is we help not only us IT geeks try to get there, but also manage to reach out to a few priests and business managers and gain their ear as well.
Craig started a great thing with this Blog and I’m honored to help it continue.